Douglas Forsyth's profile

Dalry 2020 - The Fake Olympics

Dalry 2020 - The Fake Olympics
"Escape 2020 to where it's still the 80's​​​​​​​"

A 2-day design exercise to create an Olympic Game bid for 2020, since Tokyo is postponed. 

Developed into a retro inspired theme for my old hometown, inspired by it being out-of-date, but painting it as a positive. Using the tagline "Escape 2020 to where it's still the 80's" pulls the branding together. 

Also developed into having a limited budget, so the events are scaled back to use what would be available, like envelopes and barrels. 

Made an ident inspired by VHS degraded effects, as well as some items for clothing and cheap medals.
VHS Ident. Degraded style
Dalry 2020 - The Fake Olympics
Published:

Dalry 2020 - The Fake Olympics

A 2-day design exercise to create an Olympic Game bid for 2020, since Tokyo is postponed. Developed into a retro inspired theme for my old home Read More

Published: